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SVYAZ-EXPOCOMM-2007 InformCourier-SVYAZ
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Svyaz-Expocomm-2006
Svyaz-Expocomm-2005
Svyaz-Expocomm-2004
Svyaz-Expocomm-2003
Svyaz-Expocomm-2002

Complex information service
'InformCourier-SVYAZ' (IKS) Magazine -
the Information Center of the SVYAZ-EXPOCOMM-2007 trade show -
presents
the most effective resources for promoting your company in the Russian market

Are you a participant in the major ICT trade show in Russia?
- Use the unique resources of IKS to effectively inform the market about your achievements and make your participation in the trade show more successful

- Would you like to take part in the largest ICT trade show in Russia and to inform the market about your achievements as a virtual participant?
- Use the unique resources of IKS to promote your company in the Russian market

IKS resources specially created to achieve your goals:
  1. 1. The Catalogue of new products - IKS-Navigator (printed version - 50,000 copies; online version available at www.svyazexpo-online.ru)
  2. 2. The Svyaz-Expocomm official website - www.svyazexpo-online.ru, a popular Internet resource found in the top list of search systems all year round
  3. IKS Magazine
  4. The Svyaz-Expocomm-2007 Information Center

IKS-NAVIGATOR - CATALOGUE OF NEW PRODUCTS

For IKS-Navigator we select equipment, services, solutions and technologies, production or supply of which started within the period from May 2007 to April 2008.
  • 50,000 copies of the printed version of IKS-Navigator are distributed during the trade show Svyaz-Expocomm, sent to the heads of telecommunication and IT companies, distributed at the major exhibitions in the field of ICT and other industries in Moscow and other regions of Russia
  • over 40,000 visitors to the Internet version of the Navigator on the official trade show's website www.svyazexpo-online.ru (updated annually on 1 March)
  • free placement of information about products: up to 4 new products (not more than 350 symbols per one product) from one company in the paper version of the Navigator, unlimited number of new products in the Internet version.
  • information service for visitors at the trade-show Information Center (assistance in finding suppliers of various equipment)
  • " excellent opportunities for effective advertising and attracting customers to your booth
Format: А5    Volume: over 100 pages
Circulation: 50,000 copies    Frequency: annually
Distribution:
  • At the exhibition to visitors (free):
    • at registration
    • at Specialized Stands, at the Information Center, to participants in the scientific and technical symposium.
  • Dispatch to IKS subscribers together with the magazine
  • Distribution at major trade-shows in ICT and other industries (oil and gas, energy, transport, etc.) in Moscow and regions of Russia

  • Structure of IKS-Navigator:
  • General plan of the trade-show SVYAZ-EXPOCOMM-2008
  • Rubricator (list of product groups)
  • New products
  • Alphabetical index of companies
  • The on-line version is integrated with the Map of the Trade show and provides the function of forming the lists of exhibitors presenting products of a certain class.
    In addition, companies can place detailed advertising information on the participant’s and virtual participant’s company page (the company card: its profile, contact information, logo, active link to the website; detailed description of new products with a photo; banner).

    Please fill in the New Product Form on the official website of Svyaz-Expocomm http://www.svyazexpo-online.ru/eng/anketa/ or send an e-mail to: svyazexpo@iks-media.ru

    For IKS-Navigator we select equipment, services, solutions and technologies, production or supply of which started within the period from May 2007 to April 2008.
    Forms for publishing in the printed version of IKS-Navigator are accepted before 05 April 2008. Later placement of new products will be performed on a paid basis.

    Prices for advertising in the printed version of IKS-Navigator, in standard units*

    1 page 2000 1/8 page (1 new product)/td> 250
    1/2 page 1200 Banner in the Alphabetical List 300
    1/4 page 700 Highlighting in the Alphabetical List 100
    Special positions!
    4th cover 3700 Second double page (4-5 pages) 3800
    2nd cover 3000 Last double page 3400
    3rd cover 2500 Page next to Contents 2500
    First Page 2800 Centerfold 4200
    First double page (2-3 page) 4200 Page at the beginning of a rubric 2400
    Footer (all left pages) 2500 Footer (all right pages) 2500
    * - Prices are given without VAT. 1 standard unit equals 31 rubles.

    Attention! For advertisers in IKS-magazine in 2007 special discounts are given for advertising in IKS-Navigator. For detailed information please contact IKS commercial service, tel. +7 495 604-4888, or fill in the request form on the website www.svyazexpo-online.ru/eng/info_service.php or send an e-mail to: sales@iks-media.ru

    SVYAZ-EXPOCOMM-online

    WWW.SVYAZEXPO-ONLINE.RU

    • general information about the trade show
    • the program of events - a free opportunity to invite to your booth for an event *
    • the map of the trade show and the list of participants - an opportunity to highlight your booth * and to place more detailed information on the participant's company page (the company card: its profile, contact information, logo, active link)
    • news from participants of the trade show
    • the Internet version of IKS-Navigator
    • free placement of information about products: unlimited number of new products (not more than 350 symbols per one product)
    • detailed description of new products with photos
    • interviews *
    • a photo gallery
    • the press about Svyaz-Expocomm-2007 trade show
    • the archive "SvyazExpocomm-online" since 2001
    • banner advertisements
    • excellent opportunities to inform the market about your success, attract visitors to your booth and to make your participation in the trade show more effective
    * - opportunities for participants

    Statistics of Svyaz-Expocomm-online for the previous years:

    2007:
  • total number of visitors - 25963, 144609 site visits.
    2006:
  • total number of visitors - 47646, 361982 site visits.
  • 71% visitors are from Russia, Ukraine - 4%, Moldova - 2%, Belarus - 2%, Germany-1%, 7% is from the EU, the rest are from the USA and other.
    2005:
  • total number of visitors -44354, 322651 site visits.
  • 64% visitors are from Russia (52% visitors are from Moscow, 24% from St Petersburg, the rest are from regions), Ukraine - 6%, Moldova - 3%, Germany-2%, 8% is from the EU, the rest are from the USA and other.
    2004:
  • total number of visitors -31800, 249318 site visits.
  • 81% visitors are from Russia (58% visitors are from Moscow, 21% from St Petersburg), 8% is from the EU, the rest are from the USA and other.
    2003:
  • total number of visitors -29700, 109250 site visits.
  • 89% visitors are from Russia (65% visitors are from Moscow, 15% from St Petersburg), 5% is from the EU, the rest are from the USA and other.
    2002:
  • total number of visitors -12816, 91809 site visits.
  • 87% visitors are from Russia (from them 70% visitors are from Moscow, 12% from St Petersburg), 5% is from the EU, the rest are from the USA and other.
    2001:
  • total number of visitors- 7629; 52090 visits.
  • Îêîëî 80% visitors are from Russia (from them 70% visitors are from Moscow, 15% from St Petersburg)

    Advertisement prices (placement for a year), standard units*

    Site Pages Positions Size (pxl) Prices, in standard units (without VAT))
    Main page Top banner (165x70) 1200
    Middle banner (468x60) 2000
    Side banner (100x100) 800
    Bottom banner (165x70) 500
    Search page Top banner (165x70) 1200
    Side banner (100x100) 800
    Bottom banner (165x70) 500
    Contacts (all pages) Top banner (165x70) 1100
    Middle banner (468x60) 1100
    Side banner (100x100) 700
    Bottom banner (165x70) 400
    All pages of the News section Top banner (165x70) 1500
    Side banner (100x100) 800
    Map of the Expo - General plan Top banner (165x70) 700
    Side banner (100x100) 600
    Bottom banner (165x70) 400
    List of participants Top banner (165x70) 700
    Side banner (100x100) 600
    Bottom banner (165x70) 400
    Map of the Expo - Plan of Pavilion #… Top banner (165x70) 500
    Side banner (100x100) 400
    Bottom banner (165x70) 300
    Navigator - Rubricator Top banner (165x70) 500
    Side banner (100x100) 400
    Bottom banner (165x70) 300
    List of companies in Navigator Top banner (165x70) 500
    Side banner (100x100) 400
    Bottom banner (165x70) 300
    Navigator - a Rubric Top banner (165x70) 500
    Side banner (100x100) 400
    Bottom banner (165x70) 300
    Package(banner on ALL pages of the website) Top banner (165x70) 2500
    Side banner (100x100) 2200
    Package "Participant's Card" Highlighting the company in the List of Participants
    + highlighting the booth on the plan of the pavilion
    (in colour)
    Text about the company + contacts (up to 1000 symbols)
    Active link to the company website
    Logo
    400
    Total:
    Package "Virtual Participant's Card" Text about the company + contacts (up to 1000 symbols)
    Active link to the company website
    Logo
    350
    Total:
    Detailed description of a new product with photo   100
    Commercial interview with photo Interview with the head of the company, published in the website section "Interview" 800
    * - prices are given without VAT. 1 standard unit equals 31 rubles.

    News from companies-participants, information about new products are free! e-mail: svyazexpo@iks-media.ru
    For detailed information please contact IKS commercial service, tel. +7 495 604-4888, or fill in the request form on the website www.svyazexpo-online.ru/eng/info_service.php or send an e-mail to: sales@iks-media.ru

  • IKS-MAGAZINE


    • The best information and analytical business publication of the ICT industry in Russia and the CIS
    • 15 years' expertise and experience for the benefit of our readers
    • an inter-industry magazine
    • Circulation- 15,000 copies monthly
    • Unique opportunities for information cooperation for our readers and partners
    • Attention!
    • No. 4 (April) - you can invite to your booth with an advertising module or article. Distribution before the trade show and at Svyaz-Expocomm-2007.
    • No. 5 (May) - in Russian and in English, the latest issue at Svyaz-Expocomm-2007. Tell all visitors and participants of the trade show about your company. Also to be distributed at the ICT trade show Kitel (Kazakhstan).
    • No. 6 (June) - review of Svyaz-Expocomm-2007. Be a part of it!

    For detailed information please contact IKS commercial service, tel. +7 495 604-4888, or fill in the request form on the website www.svyazexpo-online.ru/eng/info_service.php or send an e-mail to: sales@iks-media.ru

    INFORMATION CENTER AT THE TRADE-SHOW


    The mission of the Svyaz-Expocomm-2007 Information Center:
       is to create a global search system for companies, new products and events.

    The objective is:

    • to direct interested experts to your booth,
    • to help experts find necessary products, services and solutions,
    • to collect and publish complete information about the trade show, participants and products on the website www.svyazexpo-online.ru.
    For detailed information please contact IKS commercial service, tel. +7 495 604-4888, or fill in the request form on the website www.svyazexpo-online.ru/eng/info_service.php or send an e-mail to: sales@iks-media.ru

    Functions of Information Center:
    1. Work for the benefit of visitors:

    • Help with search for exhibitors' booths.
    • Information about the location of pavilions, dates and places of shows, presentations, and advertising events.
    • Information about the program of events held during the trade show.
    • Distribution of printed materials (leaflets with the general trade show plan, IKS-Navigator, other handouts).
    • Assistance with the Guidebook, IKS-Navigator and website.
    • Answers to any other questions…
    2. Work for the benefit of exhibitors:
    • Collecting and placing information about the exhibitors on the trade show website.
    • Promptly updating the program of events.
    • Informing about the program of events held during the trade show (on the website).
    • Distributing printed materials (including those of the Information Center sponsors).
    • Helping journalists to organize interviews with executives and experts of the exhibitors (if requested).
    • Ensuring the presence of the website reporters at the events held during the trade show.
    • Publishing reports about events and news submitted by the participants in real time mode.
      Attention! Send us your news and press releases to the address:svyazexpo@iks-media.ru
    3.Work for the benefit of the mass media:
    • Journalists of all the mass media will be informed about exhibitors and the plan of events held during the trade show.
    • Journalists of all the mass media, in the case of their prior accreditation, will be provided with a work place - a computer with the Internet access - to write and send reports from the trade show. Journalists will be accredited on condition that at least two articles to be written for the trade show website.
    • ў Distributing the trade-show's organizers' printed materials.
    4. The Information Center of Svyaz-Expocomm coordinates its activity with the information booths of collective developers (Federal Agency for Government Communications and Information - FAPSI. Russian Agency for Control Systems, Manufacturers and Entrepreneurs Union of Russia, JSC ECOS).
    A hot telephone line runs at the trade show, the information source for it is the website www.svyazexpo-online.ru.

    The most popular questions asked by the Information Center visitors in 2006 are as follows:

    Where is Company N located? (How can I find Company N?) 22%
    Where can I register? 11%
    Is Company N taking part in the trade show? 10%
    Which of the participants provides a certain product (service)? 10%
    How can I get (buy) the official catalogue? 6%
    All other questions 41%

    Sponsors' packages and special advertising opportunities


    Package "Sponsor of the Trade show's Information Center" - 2000 standard units:
    • distribution of handouts at the Information Center
    • placement of a side banner (100х100) on all pages of the official website of the trade show
    • mentioning sponsors in all information materials of the Information Center.

    • Package "Navigator-Extra" - 700 standard units
      Printed version of IKS-Navigator
      " Banner in the Alphabetical List 300
      " Highlighting in the Alphabetical List 100
      Internet version of IKS-Navigator (www.svyazexpo-online.ru)
      " Package "Participant's Card" or "Virtual Participant's Card" 400/350

      Package "Sponsor of a Rubric" - 3500 standard units
      Printed version of IKS-Navigator
      " Logo in the Rubricator (Contents) 500**
      " Logo at the beginning of the Rubric 400 **
      " 1 page of advertisement in the rubric 2000
      " 8 new products (1 page) in the rubric (4 free + 4 additional ones) 1000
      Internet version of IKS-Navigator (www.svyazexpo-online.ru)
      " Banner (165x70) on the page of the rubric in the Navigator section 500

       

      Special offer "IKS Trade show":

       

      FOUR IN ONE!
      • 1 page of advertisement in IKS-Navigator (2000)
      • 1 page of advertisement in IKS-magazine (4900)
      • Top banner on the Main Page of the official website of the trade-show (1200)
      • Your poster (А1) or distribution of handouts (1000**) at the Information Center
      Package price - 6 900 standard units


      THREE IN ONE!
      • 1 page of advertisement in IKS-Navigator (2000)
      • Top banner on the Main Page of the official website of the trade-show(1200)
      • Your poster (А1) or distribution of handouts (1000**) at the Information Center
      Package price - 3 000 standard units

      * - All prices are given without VAT. 1 standard unit equals 31 rubles.
      ** - The position is available only as part of the sponsor's package


      For detailed information please contact IKS commercial service, tel. +7 495 604-4888, or fill in the request form on the website www.svyazexpo-online.ru/eng/info_service.php or send an e-mail to: sales@iks-media.ru

      © "ИКС-Холдинг" 2000-2007 гг.

      Office 219, 3/5, Dobrolyubova,Moscow, Russia, 127254
      Tel.: (+7 495) 204-4888. Fax: (+ 7 495) 204-4825. E-mailiks@iks-media.ru Http://www.iks-media.ru

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